Intercontinental Hotel Group Improves Customer Loyalty
Mar.03, 2009 in
Branding, Marketing, Social Networks |
Jive, the Social Business Software leader, announced that Intercontinental Hotel Group (LSE: IHG.L) implemented Jive Social Business Software to connect and engage with its 40 million Priority Club Rewards members.
IHG’s vision for the new community, Priority Club Connect, is to become the central online gathering place for Priority Club Rewards Members and other like-minded travelers [...]
